Consulting, Workshops, UI/UX design, iOS development, Android development, Testing

Natura

Natura smartphone
Client:

Natura

Platform:

iOS, Android

Category:

m-commerce

Intro.

Natura, which owns a chain of beauty products stores Drogerie Natura, is one of the market leaders for beauty and skincare product distributors and retailers. Currently, the chain comprises over 265 stores located across Poland. What sets the chain apart is their professional attitude towards their customers, both when it comes to customer service and their shopping comfort. The products on offer represent a rich choice of top beauty brands as well as a selection of products available exclusively in Natura stores.

Deliverables

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Consulting

Consulting UX and UI design.

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UI/UX design

From flow charts and wireframes to high quality designs

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DevOps

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iOS development

Programming the iOS app.

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Android development

Programming the Android app.

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Quality Assurance

Testing the app.

application Natura

Task.

We were asked to develop a new sales app, congruent with the existing online store. The key element in implementing the app was to build an intuitive customer path to purchase and a friendly UI.

m-commerce innovations

What we did.

Our work began with a workshop session held together with our clients, which yielded Low-Fi mock-ups. Flutter, a cross-platform technology, was agreed upon to help create an app compatible with both iOS and Android devices. The app allows users to:
  • shop online
  • create separate favorites lists
  • search products by name or bar code
  • access Klub Natura loyalty card, including the list of benefits card holders are privy to
  • access catalogues and flyers
  • access location map
  • use PayU or quick phone payments via BLIK (other payment methods to be available soon)
  • view shopping history
  • monitor discount timers on special offers
  • sign up for the newsletter
Importantly, the app has a coherent and clear design that mirrors the brand’s CI.

But don’t take our word for it!

See for yourself:

Application Natura on smartphone

Let’s talk about your project.

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