How to build loyalty through mobile apps.

Appchance on 28 March 2018

customer engagement

Among the most effective methods of building loyalty is engaging users via a mobile app. It’s connected with how the medium is consumed and its characteristics, among which there are: personalization of information, continuity, and immediateness of communication, the comfort of use, possibility of introducing native functions. Mobile loyalty 2.0 means dedicated apps enabling constant contact with the users and reacting to their needs in real time.

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Voice user interfaces: what are they and how to design them?

Appchance on 13 March 2018

VUI

A user interacting with the voice user interface expects something different than a user interacting with the graphical user interface. Many designers forget about this principle. As a result, voice user interfaces are created in a way that is not adapted to the actual needs and expectations of users. Designers are still asking themselves questions about the preferred direction of equipment development. Should the interfaces designed by them become more similar to people? And if so – in what sense? And how to avoid the dangerous phenomenon of the “uncanny valley”? Check the 7 principles described in this article.

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Mobile Design Trends for 2018

Jakub Kośla on 6 March 2018

Mobile Trends Design 2018

Since 2016 mobile internet browsing has outgrown desktop, I think no one needs additional proof that the mobile industry is moving forward rapidly and there is nothing to stop it. More and more companies understand that their success depends on their availability on their clients smartphones. The intensely changing market doesn’t make it easy for us to keep track of all the latest trends. The list below should help you.

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How x-kom got the first place at the MTA in m-commerce category.

Appchance on 2 March 2018

Mobile Trends Awards m-commerce winner

Everybody who has decided to implement mobile solutions in their business knows how hard it is to create an app that users will enjoy using and coming back to. The answer to the question: “how to do it” is not one of the simplest ones due to its complexity (on many levels, the concept, implementation, as well as promotion). That’s why today we’d like to focus on the implementation and describe selected good practices which were applied in the x-kom app to maximize the potential of mobile in business development.

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Why to outsource software development and what you need to know about it?

Appchance on 19 February 2018

Cooperation with a software house is more than just for people sensitive to the issue of alternative costs. It is also a convenience connected with the possibility of freeing up internal resources and focusing on your key activities. Employing contractors and outsourcing to external companies increases the flexibility of business management and has a number of other advantages.

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Where to outsource software development. And why to Poland.

Kasia Wolska on 6 February 2018

outsourcing software to Poland - bus cover

Companies around the world choose Polish developers for outsourcing their mobile and web app development. The main reasons are high competences and relatively low costs of hiring. Having a reliable technological partner is crucial for taking full advantage of the opportunities outsourcing provides. If you hire a company that will partner with you in solving all issues occurring during digital product development, you will have free resources to focus on what is crucial for your business.

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CoreNFC for iOS 11: How to make an NFC Reader for your iPhone.

Michał Banaszyński on 1 February 2018

NFC Tags are passive devices – it means that they do not need any traditional power supply to work. They are triggered by a device present in a supported range. In order to power up the tag, electromagnetic induction needs to be created to produce a current used to transfer data into an active device (a phone in this case). That is why your phone needs to be within close range of the tag for this to work. There are a few things we need to do before we type the first line of code. To support NFC, the project needs a few tweaks.

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How to better streamline the business logic of the application with Trailblazer abstraction?

Marcin Lazar on 25 January 2018

Trailblazer is a typical framework that adds more levels of abstraction to the basic MVC pattern. It has much better technological solutions than Rails and a defined internal convention to be followed. A lot could be written about Trailblazer, but this article is not a coding tutorial. My goal is to show the organisation of the application structure and business logic of the code.

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Software House dictionary – 30 terms you should know

Kasia Wolska on 22 January 2018

IT Dictionary, 30 words cover photo

Knowledge of IT vocabulary facilitates communication with the software house responsible for the implementation of a mobile or web application, or other digital product. In this way, the risk of misunderstanding between the client and the contractor is minimised and the decision-making process is accelerated. This knowledge saves time already at the stage of determining the scope of the project and selected technologies. That is why it is a good idea to become familiar with the concepts used in software production to effectively communicate and run the project.

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