Mobile Apps – An Essential Part of Mobile Strategy for Online Stores

Appchance on 7 November 2018

m-commerce

There has been lots of talk about e-commerce for many years now. But now, the subject of m-commerce is coming to the fore, due to the growing popularity of people using their mobile devices to make purchases. That is why retailers face a difficult question: Is it worth investing in a native application to sell their products, or is it enough to just make their online store work with mobile devices?

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E-book: How to Use a Mobile App to Develop Your Business?

Appchance on 27 April 2018

Looking at the general trends, we can see that mobile devices are an inseparable part of the life of a growing part of society. People check information, plan, communicate and make purchases using smartphones. It is worth mentioning that we can’t look at the purchase process only in regard to the number of transactions carried out using a smartphone or tablet. The mobile channel is used to acquire information before choosing an offer and for the distribution of information after choosing it. Therefore, it is worth considering the use of the mobile app in your business, analyzing not only the market, but also the opportunities it creates. 

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How x-kom got the first place at the MTA in m-commerce category.

Appchance on 2 March 2018

Mobile Trends Awards m-commerce winner

Everybody who has decided to implement mobile solutions in their business knows how hard it is to create an app that users will enjoy using and coming back to. The answer to the question: “how to do it” is not one of the simplest ones due to its complexity (on many levels, the concept, implementation, as well as promotion). That’s why today we’d like to focus on the implementation and describe selected good practices which were applied in the x-kom app to maximize the potential of mobile in business development.

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9 tips how to design a mobile checkout process.

Jakub Kośla on 31 August 2017

How to design a better mobile checkout process - cover photo

E-commerce has been on the rise in recent years and it starts to become a big portion of total retail sales. In the US alone, according to ComScore’s report “State of the U.S. Online Retail Economy”, by Q1 2017, Total Digital Commerce grew to account for nearly 1 in every 5 dollars spent by consumers. […]

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